Privacy Policy

Information you provide voluntarily:

• Name and email address (if you subscribe to our newsletter or contact us)
• Any other details you choose to submit via forms on the site

Information collected automatically:

• IP address, browser type, operating system, and device type
• Pages visited, time spent, and referring URL
• Cookie identifiers and similar tracking data (see Section 3)

We use the information we collect to:

• Deliver live cricket scores, news, and personalised content
• Send newsletters and match updates (only if you have subscribed)
• Improve our website's performance, layout, and content
• Display relevant advertisements via Google AdSense
• Comply with applicable legal obligations
• Detect and prevent fraudulent or abusive activity

We use cookies and similar technologies to enhance your experience and analyse how our site is used. Cookies are small text files stored on your device.

Types of cookies we use:

• Essential cookies – Required for the site to function correctly.
• Analytics cookies – Help us understand traffic and usage patterns (e.g. Google Analytics).
• Advertising cookies – Used by Google AdSense to serve relevant ads based on your interests (see Section 4).
• Preference cookies – Remember your settings and preferences.

For users in the UK, EU, or EEA, we present a cookie consent banner on your first visit in accordance with GDPR and UK PECR requirements. You may update your consent preferences at any time.

We use Google AdSense to display advertisements on our website. Google AdSense may use cookies and web beacons to collect data about your visits to this and other websites in order to provide advertisements about goods and services of interest to you.

What Google collects and how it uses it:

• Google may use the DoubleClick cookie to serve ads based on your prior visits to our site and other sites on the internet.
• Google uses this data to show you relevant, interest-based advertisements across its advertising network.
• Google may also combine data from its signed-in users' Google Accounts with non-account data for personalisation purposes.

Opt out of personalised ads:

• Visit Google Ads Settings to opt out of interest-based advertising.
• Visit AboutAds.info to opt out of third-party interest-based advertising.
• Visit Your Online Choices (for UK/EU users).

For more information on how Google uses data from sites that use its services, please visit: policies.google.com/technologies/partner-sites.

Google's Privacy Policy is available at: policies.google.com/privacy.

We may integrate third-party services on our website. These services operate under their own privacy policies and may independently collect data about you:

• Google Analytics – Website traffic and behaviour analytics. Privacy Policy
• Google AdSense – Advertising network (see Section 4 for full details).
• Facebook Pixel – Used for analytics and retargeting on Facebook/Meta. Privacy Policy
• Newsletter provider – We may use an email marketing platform to send newsletters. Your email is only shared with this provider for delivery purposes.

We do not sell your personal data to any third party.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

• Newsletter subscribers: Until you unsubscribe or request deletion.
• Contact form submissions: Up to 12 months, unless legal retention is required.
• Analytics data: As determined by the settings of the relevant analytics platform (typically 14–26 months).

We take reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, misuse, or disclosure. These include secure server configurations, HTTPS encryption, and access controls.

However, no method of transmitting data over the internet is completely secure. We cannot guarantee absolute security, and you share information with us at your own risk.

Depending on your location (particularly if you are in the UK or EU), you may have the following rights regarding your personal data:

• Right to access – Request a copy of the personal data we hold about you.
• Right to rectification – Request correction of inaccurate or incomplete data.
• Right to erasure – Request deletion of your personal data ("right to be forgotten").
• Right to restrict processing – Ask us to limit how we use your data.
• Right to data portability – Receive your data in a structured, machine-readable format.
• Right to object – Object to processing based on legitimate interests or for direct marketing.
• Right to withdraw consent – Where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, please contact us at cricklivenews05@gmail.com. We will respond within 30 days.

You also have the right to lodge a complaint with the ICO (UK) or your local data protection authority.

CricLiveNews is not directed at children under the age of 13, and we do not knowingly collect personal data from children under 13. If we become aware that we have collected personal data from a child under 13, we will delete it promptly. If you believe we may have collected such data, please contact us at cricklivenews05@gmail.com.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will update the "Last updated" date at the top of this page.

We encourage you to review this page periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your data, please contact us: